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Beginning Tuesday April 14 we are implementing new hours of operation at our Duluth, Maple Grove, and Woodbury locations.

Monday through Friday, 10 a.m.–7 p.m.
Saturday, 10 a.m.–6 p.m.
Sunday 11 a.m.-6 p.m.
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What is the Gold to Silver Ratio and Why Does it Matter?

Why the Gold to Silver Ratio Deserves Your Attention

Investing in precious metals can feel like decoding an ancient treasure map — except the map changes every day.

Gold and silver have danced together for thousands of years, but their relationship is unpredictable. The gold to silver ratio? That’s your rhythm guide.

Ignore it, and you might end up paying too much or selling too soon.

Get it right, and you’re making smarter moves in the precious metals market.

At The Gold Guys, we know beginners often feel overwhelmed by fluctuating prices and market jargon. But the gold to silver ratio isn’t complicated math or insider gossip. It’s just a simple price comparison between gold and silver — and anyone can use it.

This ratio helps you spot when silver is a bargain or when gold is the safer bet. Read more »

What Are Premiums? (And Why Gold Isn’t as Cheap as Google Says)

You check the gold spot price online — $X an ounce.

Then you see a coin selling for $X + $100.

What gives? Did the market just jump $100 while you refreshed the page?

Not quite. You’ve just met one of precious metals’ most misunderstood quirks: the premium.

And it’s not some scammy add‑on. It’s the hidden handshake between the market price and reality — the cost of turning molten metal into hold‑in‑your‑hand wealth.

At The Gold Guys, we explain this stuff without the financial fog. Because knowing what you’re actually buying makes you a smarter (and often richer) investor. Read more »

Bullion vs Collectible Coins: Many New Investors Get This Wrong

Most first‑time gold and silver buyers don’t realize they’re paying “trophy” prices for coins that behave like basic metal. The result is painful: big premiums going in, disappointing offers when it’s time to sell.​

This is where people quietly lose hundreds (or thousands) of dollars—by confusing bullion with collectibles, or assuming “rare” always means “smart investment.”

I recently met with a customer who bought 37 1/8 ozt “never forget 9/11” gold coins. He bought the coins 3 years ago, and was excited to sell because the price of gold had doubled since he bough them, only to find out that he was losing money!

How?

He paid an exorbitant premium for these gold coins when he first bought them; he paid over double their gold value, all because he purchased more collectible coins as opposed to more standard bullion.

By the end of this guide, you’ll know exactly when bullion is the right move, when collectibles make sense, and how to avoid overpaying for a story when you really just want metal. Read more »

A Beginner’s Guide to Investing in Coins, Bars, and Rounds

If you’re new to precious metals, coins, bars, and rounds can look almost identical. They’re shiny. They’re heavy. They feel valuable.

But they are not the same—and choosing the wrong one can mean overpaying by potentially hundreds of dollars, getting hit with unexpected taxes, or losing money when you sell.

This guide breaks down the real differences so you can buy gold and silver bullion with confidence, avoid common beginner mistakes, and choose the right form of metal for your investment goals. Read more »

How Did Gold & Silver Do in 2025?

Gold and silver performance shocked almost everyone paying attention to the precious metals market in 2025. While stocks inched higher and Bitcoin slipped, physical metals spent the year breaking records and rewarding patient stackers.

In this recap, you’ll see how gold, silver, and platinum actually performed in 2025, why silver “broke” in October, how metals compared to the S&P 500 and Bitcoin, and what this could mean for investing in precious metals in 2026 and beyond. Read more »